Tahsin, Head of Business Intelligence, Dnet, represented Dnet at the Bangladesh Brand Forum Seminar 2017 and discusses about brand, engagement and marketing and how it is all related with business intelligence.
Our very own Tahsin Ifnoor Sayeed spoke on behalf of Dnet at the event Bangladesh Brand Forum Seminar 2017 and discussed how even small brands can build on user engagement with a socially savvy approach to integrated marketing communications. In a Case Study session titled “Future of Marketing- Brands Evolving from Traditional to Digital Landscape”, Dnet’s 'Aponjon' found a spot as a unique innovation that makes digital communication work for behavioral change in health.
Brand Forum Seminar is designed to share the best practices and thinking from around the world with local business leaders and marketing fraternity. This year’s agenda focused on discussions about the transition of branding from conventional media platforms to digital media and the ensuing challenges of staying relevant to customers in a rapidly transforming digital age of social media.
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